Delicious DIRT. Whole Foods Removes Red-Ratings Towards Goal of Sustainability; Obama Pins Family Chili Recipe; u look haute launches.

DIRT Inside: Whole Foods Market, Earth Day, Blue Ocean Institute, Monterey Bay Aquarium, Pinterest, President Barack Obama, u look haute, YouTube, Equal, Elle Fowler, Blair Fowler, Nick Cannon, Bethenny Frankel, Elizabeth Banks, Tori Spelling, Lauren Conrad

Obama Pins Food Porn and Family Recipes

The newest member of the Pinterest family is… President Obama! Have you checked out the page yet? The campaign headquarters started pinning last Wednesday, introducing a bunch of different boards ranging from Pet Lovers for Obama to Obama-Inspired Recipes. We love love love that they included the Obama Family Chili Recipe. You miiiight remember it from the 2008 campaign and also a fundraiser this year during the Super Bowl. Most of the pinning on the recipe board are baked goods and other food nerd creations that are decorated Obama logo + all, but their following is growing enormously already. Super stoked for any other family recipes they pin. Hmmm, hottie Obama Chef Sam Kass, what are you gonna share next?  Have you tried this Obama chili recipe? Did you love? Tell us! In the meantime, check out the Obama Pinterest page. While you’re at it check out and follow us too! [Obama Foodoarama and Eater. Photo via Obama Pin] .

No More Red-Ratings: Whole Foods Introduces Sustainable Seafood. Below

‘u look haute’ Launches: Fashion + Beauty Vlogs on the Regular. Below

u look haute on YouTube

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Delicious DIRT. Obama ’12 -> Let The Journey Begin

Inside: Obama 2012, Organizing For America, MYBO

Yes We Can.  Yes We DID! Now We WILL AGAIN!!

Can’t believe it’s time to re-elect Obama already! Feels like YESTERDAY we were out there taking care of biz Obama ’08 style! Wanna see an oldie? Check out MBK’s first MYBO post from ’08 + get INSPIRED!!

4/27+ 4/28 This week–>> Get involved! Start a new chapter as we look toward 2012!  Organizing for America is having an Open House on Wednesday + Thursday of this week!  Come on down and get your meet and greet on!  You’ll get connected at this informational event while getting a taste of the work that needs to get done for the Obama Re-elect.   (Bring a fully charged cell phone!)

Specifics:
Start: Wednesday, April 27, 2011 5pm- 9pm
End:Thursday, April 28, 2011 5pm- 9pm
HOST: Brian Gorman
LOCATION: Organizing for America Downtown Office (Chicago, IL)
29 S. Lasalle St Chicago, IL 60603  More Info: HERE + RSVP HERE.

Maybe you’ll get lucky and score some loot!

Updated story- Elevate Your Presence has some delicious dirt for Chicago Food Mafia. October 30th, after his Hype Park rally for Alexi Giannoulias and Quinn, President Barack Obama dined for three hours at Topolobampo owned by Chef Rick Bayless. Sunday October 31st, the three ate at Hype Park staple, Valois Cafeteria – “See Your Food”. For details including what everyone ate, see below.

Elevate Your Presence and Chicago Food Mafia heart Chef Rick Bayless! He even tweeted President Barack Obama‘s delightful surprise visit last night at Topolobampo including a stream of photos (see below). Way to go Bayless. Love the social media usage!!

YUMMMM- Chicago Food Mafia, Elevate Your Presence and even President Barack Obama love the scallops and lobster at Chef Rick Bayless‘s Topolobampo. Delicious Dirt no matter which way you dice it.

Chicago Food Mafia and Elevate Your Presence congratulate one of our favorite restaurants, Cibo Matto! Bon Appétit Magazine named Chicago’s Cibo Matto on their list of best pasta places in the country!!! Mouth is watering.

Chicago Food Mafia Had a GREAT afternoon Friday October 29, 2010 with Elevate Your Presence and Michael Kornick (of mk The Restaurant and DMK Burger Bar). It was great watching Michael in action and we can’t wait to have dinner at MK tonight! Welcome to the Chicago Food Mafia Michael!!!


I am writing simply to say that I am still so moved by Barack Obama.    I just finished watching Brian Williams’ Inside The Obama White House.  I literally laughed, cried, and was engrossed almost the entire time.   I actually watched it twice.   And it was two hours… 

I have to say that although this post is probably boring beyond belief, that I am still so inspired, so moved and so excited by our new president and his amazing staff.   I feel so very privileged to have gotten to work on the campaign and in fact, it makes me want to get involved even now.   

The real inspiration and reason I became so passionate about social media was the Obama campaign.   Even now, the president’s cabinet uses social media tools on the daily.   Sadly, people still choose to bicker about the real impact of social media and or still don’t see the value.   My approach has been to engage with them and try show them how valuable social media is.  I decided today that I can not quite do that anymore.  It is becoming clearer everyday the value social media carries and for those who refuse to learn about it, well, all I can say is, talk to me next year and we will see if you still refuse to roll with it.  

What I love is how Obama’s team is so progressive, so candid, and so real.   I love how even four months after inauguration day, I am still so inspired and so moved by our new president.  I never imagined politics and the first family to be so truly invigorating.   Can’t wait to get more involved in some respect and see how things continue to evolve.

GO B.O.!!

Delicious DIRT. Tech Juice We Love. For the Technocrat -> Embed Spotify; Is Springpad Becoming the “Smart” Pinterest?; Speaking of Pinterest…Pin More Videos with Vimeo Collab.

DIRT Inside: Spotify, Spotify Play Button, Tumblr, Rolling Stone, Huffington Post, Guardian, ELLE, People, Mashable, Popdust, Springpad, Pinterest, Vimeo, YouTube

Pinterest + Vimeo = Awesomeness

Some of the #FoodPorn + #DeliciousDIRT on Elevate Your Presence Pinterest Page

Speaking of Pinterest… Look forward to pinning more videos as Vimeo and Pinterest have teamed up so users can now pin Vimeo videos directly to their boards. This isn’t the first video integration from Pinterest. Back in August, Pinterest also introduced YouTube video support on boards. For both Vimeo and YouTube, just install the Pin It! bookmarklet into your browser’s bookmark bar for easy pinning and follow the simple steps from there – pin away. While you’re pinning, be sure to check us out on Pinterest and Vimeo and YouTube! [Tech Crunch]

Springpad 3.0 Being Deemed “Smart” Pinterest. Below

Spotify Gets Embedded: Play On Your Site or From Your Favorite Sites. Below

Read more

Courtesy of Xiamen

Our food nerd wet dream has officially begun. This fall, the city’s annual event line up might actually blow your mind. Well, maybe not your mind, but certainly your waistline is a GONER. Prepare to eat, drink and eat more…food porn galore. We’ll love every minute of it and thinking you will too.

Since there’s oh so many edible extravaganzas this fall, we did the dirty for you. Inside this post, the DIRT Team rounds up 7 of Chicago’s not to miss annual food festivals, events, + fiestas.

Chicago Gourmet Favorite Chocolate Cake by Barry Callebaut

Inside: Chris Pandel, Stephanie Izard, Mindy Segal, Graham Elliot, Chicago Gourmet, Hamburger Hop, Harris Theater Rooftop, Cultivate Chicago, Chipotle, Family Farmed, Paul Kahan, Tony Mantuano, Bruce Sherman, Paul Virant, Richard Blais, Michael Chiarello, Jonathan Waxman, Chicago magazine, Chicago’s Table, Northwestern Memorial Hospital, Big Star, Davanti Enoteca, The Florentine, Longman & Eagle, Sable Kitchen & Bar, Second Annual Food Film Festival, New York Food Festival, Chicago’s Gateway Green, Green Tie Ball, A. Finkl & Sons, Return to Emerald City, Supreme Lobster Chef Challenge, Royster with Oyster, Shaw’s Crab House, Adam Richman, Man V Food
CLICK PHOTOS TO ENLARGE

Delicious DIRT’s Fall Food Event Extravaganza Roundup

Courtesy of Eianz SEQ

9/17  Did you go green? This year’s Green Tie Ball boasted 65 Restaurants, 4 food trucks, and a partridge and a pear tree. Chicago’s Gateway Green hosted the 20th annual Green Tie Ball. This event truly helps keep Chicago green + serene. This year’s theme = The Return to Emerald City. We filled our pumpkin chariot with food, drinks + a huge party. Stay tuned for a full report on Delicious DIRT. Hint: our fave was the Bull + Bear BURGER. Heavenly. WE ate 6 of them! Hey, they were mini’s… For now, we hope you raised your glasses, loosened your belts, and helped keep Chicago sustainable.

Kouzina 2010 by Portokolada.com

9/21- 9/23 Get Everyone to the Greek! Join intellectuals, socialites, philanthropists and straight up food nerds at National Hellenic Museum’s Kouzina dedicated to showcasing culinary + cultural awesomeness of The Mediterranean culture. 9/21 entails sampling + tasting from Chicago’s trendiest most progressive varieties in Greek & Mediterranean foods + wines. On 9/22 Food Network star David Schneider, mastermind behind Taxim, serves a 4 course, 5 star meal paired with grandiose Greek wines as Culinary Institute of America Chairman Bill Anton wins his inaugural Cultural Icon Award. Food, wine, book signings, cooking demos, & many Greek market place delicacies are sure to leave you satiated. $200 for all 3 days, 1 day pass is $100. Nature Hellenic Museum 333 S Halsted

Photograph by Andrew Stamm

9/23 – 9/25 One of Chicago’s biggest and most anticipated culinary events, Chicago Gourmet, returns with weekend filled with chefs + fabulous food!
Hamburger Hop kick starts the weekend event from 6 – 9 pm as many of our friends & favorite chefs battle it out for best burger. Take those burgers down in true Chicago fashion at the Harris Theater Rooftop.  Saturday & Sunday are filled with an insane line up of live cooking demonstrations, seminars, tastings, speakers, classes + more.  Hundreds of our favorite chefs participate in Chicago Gourmet and then some (hottie Bannos JR, Izard (girl crush), Bayless, Priolo, Hogan, Poli, and oh so many more). You’ll get your gourmet on hardcore with the multitude of food, demos, exhibitions and classes. Ticket prices vary depending on the events.  201 E. Randolph St.

Chicago Gourmet 2010 Courtesy of Deja Views USA

10/1 Cultivate Chicago = a FREE food filled festival that brings together eats, farmers, chefs, thought leaders (interesante), and musicians in the heart of Chicago’s Lincoln Park. Chipotle sponsors this free event + sells crafted dishes specifically for the day –> proceeds going to an org we LOVE = familyfarmed.org. Chicago chefs Paul Kahan, Tony Mantuano, Bruce Sherman, and Paul Virant will be there in addition to Richard Blais, Michael Chiarello, and Jonathan Waxman. Perfect fall Saturday in the LP.

Courtesy of 4 BP Blogspot

10/10 – 10/14  The World Is Officially Your Royster. Another of our FAVORITE festivals is Shaw’s Royster with Oyster. Literally awesome mind-blowing lobster rolls, oyster po boys and food for the books! Slurp up! You must add Royster with Oyster to your autumn calendar. Join in the annual “Slurp-o-Rama” contest & hope Adam Richman from Man Vs Food doesn’t show up & shut the place down. This four day extravaganza in Shaw’s LONG TENT is non-stop action we savor: oyster suckin ‘n slurpin, lobster rolls you’ll moan while eating, live music, drinking, and outdoor activities. Shuck + swallow all the 50 cent oyster’s your little tummies can handle. 21 E Hubbard St, Chicago, IL.

Pork Belly w Asian BBQ sauce by Blue 13 @ Chicago Gourmet 2010

10/21 Another charitable food event is Chicago magazine’s Chicago’s Table which benefits research and therapies for stroke patients at Northwestern Memorial Hospital. From 6 – 9 pm indulge in food from some of our favorite Chicago restaurants and chefs such as Big Star, Davanti Enoteca, The Florentine, Longman & Eagle, and Sable Kitchen & Bar. $125  online. 435 East Illinois Street.

11/18-11/20 Taste what you see on the screen at the Second Annual Chicago Film Festival. This one of a kind event is THE film fest you certainly do NOT want to miss. Your senses will be overflowing! Details + line up soon to be released. Stay tuned. For now, get your New York Food Film Festival on October 13-16 at Tribeca Cinemas (hint Food Porn Party is surely to rock your world). Both fests feature food porn galore, movies you’ll feel all over + a ton of fun.

Michael Kornick @ Chicago Food Film Fest 2010

Hoosier Mama Pies @ Chicago Food Film Festival 2010

MBK

Molly Bett Kovler is a social worker turned social media strategist, editor, publicist, blogger and event executor. After graduating with a Master’s from The University of Chicago and working on the Obama ’08 campaign, MBK founded and runs Elevate Your Presence, LLC. EYP is a full service publicity, social media, editorial, management, and event execution firm defining excellence. MBK is highly connected & heavily embedded in the social web. Join EYP’s exclusive client list to Embrace. Evolve. Elevate – Elevate Your Presence. #DeliciousDIRT

Delicious DIRT
Elevate Your Presence on Facebook
Elevate Your Presence on Twitter
MBK on Twitter
Elevate Your Presence
MBK on Food Mafia

Food Porn Party. NYC Food Film Fest 2011 Details

Delicious DIRT Takes It Down At Wieners Circle

Mac On The Mac

Delicious DIRT. Weekly Events

Air & Water Show by Michael Tercha, Chicago Tribune

Inside: Body Worlds, Museum of Science and Industry, Harold’s Chicken Shack, Phish, UIC Pavillion, Al’s #1 Beef, Pegasus, Taste of Andersonville Dinner Crawl, Swedish American Museum, Ann Sather, Big Jones, M. Henry, Barrio Urban Taqueria, Wrigleyville Block Part, Chicago Air & Water Show, North Avenue Beach, Castaways, Shine & Dine, Annual Gala, Step Up, Galleria Marchetti, Suwn, Truckin’ Thursdays, Food Truck Tuesdays, Food Trucks, Mobile Cuisine, Flirty Cupcakes, Gaztro Wagon, Haute Sausage, The Southern Mac & Cheese Truck, Ethyl’s Beer & Wine Dive

Body by

8/15 Rocked the Body Worlds exhibit at the Museum of Science and Industry yet? If not, today is the day. Take in human physiology like you’ve never thought possible. This hot exhibit runs through September 5 in case you’re #toolate.  Hungry in the hood? Grab the opportunity to stop at President Obama’s favorite fried chicken joint , Harold’s Chicken Shack at 1208 E 53rd Street. Museum = 5700 S. Lake Shore Drive.

Phish Courtesy of My Space

8/15, 8/16, 8/17  Guess who’s back?? Back again.  No, not Slim Shady… Phish is playing at UIC Pavillion all week folks…7:30 pm.  Tickets are sold out, but again, smooth operators can #makeithappen.  Didn’t you learn anything from our Lolla post? Phish heads will want quick #DeliciousDIRT at Al’s #1 Beef in nearby Little Italy or stop by Pegasus in Greek Town and flame that CHEESE.8/16  Ethyl’s Beer & Wine Dive from 6-8pm..Rick Bayless will be joining other food Trucks for the Night with Macy’s Chefs A-Go-Go Food Truck. Haute Sausage Gaztro Wagon The Southern Mac & Cheese Truck Ethyl’s Beer & Wine Dive Flirty Cupcakes and all the Chicago Food Trucks-YUMMY!

8/16 Food Trucks Galore!!  Haven’t had a chance to try food from Chicago’s slew of Food Trucks? Head to the CB2 Parking Lot in Lincoln Park from 4 p.m. – 7 p.m for Food Truck Tuesdays to taste some of Chicago’s best food trucks such as Gaztro Wagon and Flirty Cupcakes. Todays lineup for #Chicago #Foodtruck Tuesday @MamaGreenGoodie @FossFoodTrucks @taquerofusion @arrfscarf @CourageousCakes @hautesausage @everydaycookin 800 W. North Ave.

8/17 Eat your way through Andersonville at this week’s Taste of Andersonville Dinner Crawl 6 – 9 pm. Two tours to choose from –> Salt or Pepper route.  Grab your HOT food passport from the Swedish American Museum and chow down at stops that include some #DeliciousDIRT go to’s = Ann Sather, Big Jones, and M. Henry. 5211 N. Clark St.

8/18  Head to Barrio Urban Taqueria for a $40 four course summer farm to table wine dinner at 6:30 pm. Sip cucumber orange margaritas at this sweet reception and enjoy summer’s bounty! 714 W Diversey Pwky.

8/18 DD FAVE = Trucking Thursdays. We mentioned Food Truck Tuesdays in the CB2 parking lot + every Thursday is another weekly opportunity to delve into Chicago’s food truck trend. Head to Ethyl Beer and Wine for Trucking Thursdays which features a slew of Chicago’s favorite food trucks, Goose Island Beerand music from 6 to 9 p.m. 324 S. Racine Ave.

Ethyl's Truckin' Thursdays Courtesy of FB

8/18  Shine & Dine’s Annual Gala benefiting Step Up @ Galleria Marchetti is kicking off a stellar night #hotwomen. Tickets now available for $75 @ Step Up Womens Network.  Chic evening of both giving and receiving. #MindOutOfTheGuttere.  This event is sure to indulge all you Chicago #FoodNerds and cuisine obsessed. Drink, play, and of course take in some of Chicago’s finest eateries #SoHotRightNow.  More info here. 825 W. Erie St

MBK's MLB Ball

8/19/ 8/20 Take me out to the ballgame –>  Wrigleyville Block Party is this weekend fest freaks; 11 am – 8 pm. This interactive street fest features tons of Delicious DIRT you’ll appreciate. With live performances, video games on the Cubs Trolley, basketball hoops, food beyond your wildest, who wouldn’t want to enter Wrigley? Even better,  stop by + root for the home team as the Cubs play the St. Louis Cardinals.  Usually not our fave hood, but after last week’s hottie MLB player gave MBK a ball, we’ve got a new outlook. #HotBalls #DancingInWrigleyRocked #SHOCKER.  West Side of Wrigley Field on Clark Street, between Addison and Waveland.

Wrigley Field Courtesy of Cubs Site

8/20 / 8/21  It’s Chicago Air & Water Show already guys. Time flies eh? Get to North Avenue Beach early if you dare to grab a spot on the beach. Think you can #GetLucky at Castaways ? Doubtful.

Delicious DIRT Takes It Down @ The Wieners Circle

Inside: Wieners Circle, Delicious DIRT, Restaurant Recap, Char Cheddar Burger, Cheese Fries.
CLICK PHOTOS TO ENLARGE

Photo by MBK

Returning to our roots at Wieners Circle felt so damn good!! For those of you who are unfamiliar, this is the joint to hit up for supreme late night dining…open til 5am folks. We’d literally tackle those Wieners on the daily if we could. #OldSchool

CHEDDAR FRIES = PURE DELICIOUS DIRT by MBK

The Circle is a hot dog / hamburger stand in the heart of Lincoln Park that actually lives up to the hype. You’ll get yelled at by the lady we love behind the counter and, if you’re lucky, (#eyeofthebeholder), you’ll get flashed while sitting at the wood community table benches we love.  You’ll laugh out loud while witnessing verbal abuse beyond belief, but you’ll soon be quickly calmed by the mouth watering char-dogs + char-burgers you’ll devour.

Counter Action by MBK

It’s all an experience you’ll savor because the food is pure Delicious DIRTyou won’t regret taking down. EVER. In fact, you’ll devour those calories and most definitely go back for more.

Fave We Crave = Char Cheddar Burger + Cheddar Fries by MBK

The char cheddar burger at Wieners Circle is our fave simply because it’s insanely delicious. The burger itself is always perfectly well done, hot, juicy, and loaded with that fake cheddar sauce we want to down by the gallon. #theworks

Char Cheddar Burger by MBK

The cheddar fries are to die for. The potatoes are not too small and not too large – just right in size and oh so smothered in fake cheddar + doused in ketchup. HEAVEN.  You don’t even have to ask for extra cheddar if you’re a cheese addict like MBK, you actually get enough. Hot damn, we’re making ourselves hungry writing this. #HotTip: if you’re not into using your hands, bring a fork.

More Cheddar Fries by MBK

Sadly we forgot to swallow Wieners’ famous chocolate shake…
Coulda Woulda Shoulda.  #NextTime.

Wieners Circle -> 2622 North Clark Street, Chicago, IL 60614

MBK

Molly Bett Kovler is a social worker turned social media strategist, editor, publicist, blogger and event executor. After graduating with a Master’s from The University of Chicago and working on the Obama ’08 campaign, MBK founded and runs Elevate Your Presence, LLC. EYP is a full service publicity, social media, editorial, management, and event execution firm defining excellence.  MBK is highly connected & heavily embedded in the social web.  Join EYP’s exclusive client list to Embrace. Evolve. Elevate – Elevate Your Presence. #DeliciousDIRT

Delicious DIRT
Elevate Your Presence on Facebook
Elevate Your Presence on Twitter
MBK on Twitter
Elevate Your Presence
MBK on Food Mafia

Delicious DIRT Gets Up Close & Personal With Chef Art Smith

Chef Art Smith

The executive chef and co-owner of Table Fifty-two + Art and Soul restaurants, Art Smith has received the culinary profession’s highest awards and has cooked for some of the world’s most famous celebrities. In 1997, Smith became the personal, day-to-day chef to Oprah Winfrey, a position that lasted ten years and has made regular television appearances on programs such as Iron Chef America, The Today Show, Nightline, Fox News, Extra, Dr. Oz and Oprah. In 2003 he founded Common Threads, a non-profit organization that teaches children about diversity and tolerance through the world’s great cultures. For his tireless Common Threads leadership, Smith was honored by Chicago magazine as a Chicagoan of the Year in 2007. That same year, the prestigious James Beard Foundation named him Humanitarian of the Year.  All photos courtesy of Kipling Swehla.  CLICK PHOTOS TO ENLARGE

Chef Art Smith on Twitter
Chef Art Smith on Food Mafia
Table Fifty-two

Table Fifty-two on Facebook
Table Fifty-two on Twitter
Table Fifty-two on Food Mafia

MBK

Molly Bett Kovler is a social worker turned social media strategist, editor, publicist, blogger and event executor. After graduating with a Master’s from The University of Chicago and working on the Obama ’08 campaign, MBK founded and runs Elevate Your Presence, LLC. EYP is a full service publicity, social media, editorial, management, and event execution firm defining excellence. MBK is highly connected & heavily embedded in the social web.  Join EYP’s exclusive client list to Embrace. Evolve. Elevate – Elevate Your Presence. #DeliciousDIRT

Elevate Your Presence
Delicious DIRT
Elevate Your Presence on Facebook
Elevate Your Presence on Twitter
MBK on Twitter
MBK on Food Mafia

Delicious DIRT. Art Smith Exclusive

“The Gov. of Florida, taught me that in order to get ahead you had to understand politics and diplomacy. Oprah taught me to honor your word and always give people your best. Life taught me to always have a parachute,” Art Smith. CLICK PHOTOS TO ENLARGE

Deviled Eggs @ Table Fifty-two

Yes, Oprah gave her whole studio audience cars… However, the most meaningful gift she gave Chicago and food nerds across America was opening our eyes to the one and only wonderful Chef Art Smith. The TV star and head chef behind President Obama favorite Table Fifty-two and Art & Soul, (plus future restaurants in California and Atlanta) has a heart made of gold.  What you may NOT know is this fantastic chef has become a recent marathoner and runs a remarkable charity, Common Threads.

None of the above should be surprising to anyone who has met Chef Art Smith.  His Southern roots and upbringing shine not just in his cooking, but also in his overall demeanor.  The way Art treats everyone he meets is with pure kindness. We are sincerely proud to call him our friend.  Art cooks the food we love, the food we crave, and the food we devour!! Even better, he serves it with panache.  We, at Delicious DIRT, adore Chef Art Smith – as a mentor, a chef and a friend. Below, get to know Art Smith, up close and personal. We hope you’ll enjoy reading his interview as much as we loved giving it.

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Chow Down in Chow Town Delicious DIRT Style. Lollapalooza 2011. Food Mafia Feed

MBK

Molly Bett Kovler is a social worker turned social media strategist, editor, publicist, blogger and event executor. After graduating with a Master’s from The University of Chicago and working on the Obama ’08 campaign, MBK founded and runs Elevate Your Presence, LLC. EYP is a full service publicity, social media, editorial, management, and event execution firm defining excellence.  MBK is highly connected & heavily embedded in the social web.  Join EYP’s exclusive client list to Embrace. Evolve. Elevate – Elevate Your Presence. #DeliciousDIRT

Delicious DIRT
Elevate Your Presence on Facebook
Elevate Your Presence on Twitter
MBK on Twitter
Elevate Your Presence
MBK on Food Mafia

Delicious DIRT. Chow Down in Chow Town @ Lollapalooza 2011.

Calling all food nerds, music freaks, and festival geeks, Lollapalooza is this weekend (as most of you know). It’s hard to believe Perry Farrell, of Delicious DIRT fave Jane’s Addiction, started Lolla 20 years ago as a farewell Jane’s concert. Oh, #howtimeflies. Not only is the music line up star studded (My Morning Jacket, Eminem, Deadmau5, Coldplay, Foo Fighters), but the FOOD line up, aka Chow Town, most definitely beats the Taste Of Chicago spread.  #FoodPorn you’ll salivate over. CLICK PHOTOS TO ENLARGE

Graham Elliot's #streetfood: Lobster Corn Dog by Will Rice

We’re #crossingourfingers the weather won’t be SWAMP LIKE in Grant Park (high hopes).  Hint: check Tom Skilling‘s forecast – quite possibly the best weatherman ever.  Craving action before Lolla? Check Delicious DIRT’s weekly event roundup and satiate yourself…

Q-Tip Courtesy of PDS

Don’t fret because Lolla is sold out.  As always, you can get tickets on the scene if you’re smooth like butter.  Speaking of the masters, checked out Michael Rapaport’s just released documentary in Beats, Rhymes & Life: The Travels of a Tribe Called Quest yet? Add it to your To Do. Now.

Courtesy of Lolla

Other than the music at Lolla, slews of other distractions such as Green Street, Activities and Lounge Centers and of course, our favorite, Chow Town, are sure to keep you busy (and FULL). Green Street showcases Lollapalooza’s green initiatives with eco-friendly shopping from Green Streets Art Market, fresh produce from the Farmers Market, and notable charities and organizations at Lolla Cares.

Lolla's Chow Town

Lolla’s food line up surely tops Taste of Chicagos! We know you Delicious Dirt devotees are most definitely excited about Chow Town, Lollapalooza’s ridiculous food extravaganza which includes many of Chicago’s best restaurants.  You’ll surely take down many Delicious DIRT FAVES – Lolla style (see below for full list and roundup).

2010 Lolla Delicious DIRT by Katherine Sacks

In case you haven’t heard, Graham Elliot heads Chow Town as Culinary Director for the second year in a row.

Graham Elliot @ Lolla w/ his signature lobster corn dog by Ashley Garmon via Eater

Elliot, along with Grahamwich + Graham Elliot Exec Chef Merlin Verrier, bring greatness for everyone.. no matter your diet.  Merlin tells Delicious DIRT, “Chow Town will now be on Columbus going north and south. This will add a great new feel for the food: the road is wider, all restaurants will be on the same street, individualized signage for each restaurant and great seating areas.  All that’s much better when eating some of the best festival food in the world.” He also told The Feast they plan to make 12,000 lobster corn dogs this year as last year’s 11,000 ran out too quickly and people were “freaking out.”  We LOVE.

Merlin Verrier by Mark Kinan

Prepare to indulge food geeks. Life is short. Your Lolla palate is sure to be full full full of true Delicious DIRT. Look for Smoke Daddy, Franks ‘N Dawgs luscious hot dogs, Kuma’s Corner renowned scrumptious burgers and Blue 13‘s to die for cactus tostada.

Courtesy of Franks N' Dawgs

Newcomers to the festival include Graham Elliot’s Grahamwich, Sola, Bonsoiree, and The Gage/Henri.  Embracing the vibe, Sola’s calling their Delicious DIRT, Solapalooza. #TheShoeFits.  Sola’s  Carol Wallack will rock your socks off in Chow Town with her edamame with hemp seed vinaigrette and kalua pork on banana bread. If you’re feeling the yearn for Chicago staples, there’s always Lou Malnati’s deep dish pizza and or the Original Rainbow Cone= best bet to cool it down.

Delicious DIRT @ Kuma's by Sarah Collins

Thirsty? Quench it with non-alcoholic beverages once in a while. Grab an iced coffee from Chicago’s well known artisan coffee hot spot Metropolis Coffee Company or a flavored iced tea from Sweet Leaf Tea. You can’t go wrong with baos from Wow Bao, french toast from Jam, pulled pork sandwiches from Robinson’s No. 1 Ribs and or an Italian beef sandwich from Tuscany on Taylor StTake it all down? #MadProps #BringThePepcid

Stay ahead of the curve with the Lollapalooza app -> we can not hit Lolla without! The app allows you to connect with your facebook page (obsessed), create your own custom schedule of musicians,  and listen to free streaming tracks from artists at Lolla 2011 (plus past performers over the last 20 years).  A must.  Also, we suggest you plot your pig out with the Lollapalooza map.

Lolla Map by Lolla

Stuff your face, dance like no one’s watching and sing like no one’s listening.  Feel it. #LifeIsShort

EM + MBK @ Lolla Backstage

Lolla @ Night by NY Daily News Staff

Don’t tell mom the babysitter’s dead – she isn’t.  For all you rocker chic mamas and papas, your kids are in luck as they too can get down at Kidzapalooza. Get ready for hilarious rocker hair styles, fake tattoos, and jamming out rock band style! Play it up Griswald style… We know we know… no one can be Chevy cool.

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